We’ll share the reasons why Loomly is our go-to for social media management.

Why Loomly Is Our First Choice for Social Media Management

As highlighted on the graphic design services page, thefingerprint offers social media packages for online engagement. These packages effectively blend our expertise in everything from photography to copywriting, so that we can support our clients in making the desired digital impact. However, it might not be possible to realise such impressive results if it weren’t for the support of the Loomly Social Media Management platform.

Streamlined social media posting

From youth football coaching to community care, thefingerprint supports the social media promotion of clients across various sectors. Without the all-in-one capabilities of Loomly, this would be more of a challenge. We’d be faced with the time-consuming management of multiple spreadsheets. Content would have to be posted exclusively to the preferred platforms of each client. 

Loomly allows us to keep all of our client’s shareable content in one place. From differently coloured logo versions to team and event photos, we can effectively organise the vital brand assets. We’re also able to set up individual client calendars, linking to preferred social media platforms. And posts can be crafted in a matter of minutes, tying in with the client’s promotional priorities and highlights for the month.

Scheduling across multiple platforms

It might be that you have a limited budget and want to publish a couple of LinkedIn posts per week. Or perhaps you’re keen to achieve the greatest reach with daily posts across multiple platforms. Either way, Loomly makes it a breeze. Great time savings can be made as we’re able to create and schedule social media posts for each month in bulk. We can switch seamlessly between accounts. Nothing gets missed as we focus on meeting our client’s social media goals.

Other stand-out features of Loomly include:

• Easily generated post ideas based on on trending topics, RSS feeds, and date-related events, so that we never run out of inspiration
• A collaborative review & approval workflow, so that we can find out what our clients think and make any necessary adjustments for greater satisfaction
• Post notifications (sent via email, push, Slack, and Microsoft Teams), enabling us to keep track of social media results and respond quickly to any engagement.

Optimised for digital success

Loomly presents list and calendar views of each client’s social media campaigns, so we can ensure everything is on the right track. One week the focus might be on raising awareness of an upcoming event. The next our aim might be to highlight specific service benefits and inspire landing page clickthroughs. We can make adjustments and keep track of the effectiveness of such campaigns using Loomly’s analytics. Given full access, our clients can also monitor campaign effectiveness and make suggestions for better results.

Loomly shares key social media metrics, such as:

• Post Views
• Likes
• Shares
• Website referrals

Over time we’re able to build awareness of what works and what doesn’t. We can use this knowledge to craft the most engaging posts; boosting our client’s social media presence and leading to brand-building success.

A Social Media Service You Can Rely On

From Facebook to Google Business and TikTok, Loomly is integrated with a range of social media platforms. Using the automated scheduling tool, we can publish audience-focused posts to different social media audiences at specific times of day. It’s easy to repurpose and add a variety of engaging visuals. Loomly supports us with platform-specific optimisation tips, allowing us to review each post before we click the publish button. It all makes for a seamless and impactful social media management process.

With such a variety of business-boosting benefits, it’s easy to see why Loomly is our go-to social media management tool. If you’d like to find out how we can use this comprehensive tool to take your social media presence to the next level then go ahead and give us a call on +44 (0)7740 348 521 or email design@thefingerprint.co.uk.

 

If you found this helpful then you should also have a read of Why Writing a Blog is Important for Business and SEO, Using Data to Boost Your Digital Business, or thefingerprint wins Design Agency of the Year for a third year!